{"id":60718,"date":"2022-12-07T21:37:05","date_gmt":"2022-12-07T21:37:05","guid":{"rendered":"https:\/\/www.revolutionparts.com\/?p=60718"},"modified":"2023-05-25T22:36:43","modified_gmt":"2023-05-25T22:36:43","slug":"2022-cyber-weekend-drives-high-parts-revenue","status":"publish","type":"post","link":"https:\/\/www.revolutionparts.com\/blog\/2022-cyber-weekend-drives-high-parts-revenue\/","title":{"rendered":"2022 Cyber Weekend Drives High Parts Revenue"},"content":{"rendered":"

[et_pb_section fb_built=”1″ _builder_version=”4.16″ custom_margin=”-2px||” custom_padding=”36.9062px|0px|0|0px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_row _builder_version=”4.16″ custom_margin=”0px||” custom_padding=”||5px|||” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||” theme_builder_area=”post_content”][et_pb_text _builder_version=”4.19.2″ text_font=”||||||||” custom_margin=”-1px||” custom_padding=”||0px|||” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

2022 proved to be another challenging year for dealers as parts and chip shortages continued to plague the automotive industry.\u00a0<\/span>However, that did not stop online part sellers from surpassing 2021\u2019s record sales for Cyber Weekend<\/a>. Once again, parts eCommerce has proven to be an incredibly powerful selling channel for dealers.\u00a0<\/span><\/p>\n

RevolutionParts dealers generated record-breaking sales for the 2022 Cyber Weekend (Black Friday \u2013 Cyber Monday). <\/span>In fact, RevolutionParts dealers generated a whopping <\/span>$6,565,736<\/b> in parts and accessories sales.<\/strong><\/p>\n

[\/et_pb_text][et_pb_text _builder_version=”4.19.2″ header_3_text_align=”center” header_3_text_color=”#db3126″ background_enable_color=”off” width=”90%” max_width=”90%” module_alignment=”center” custom_margin=”31px||8px|||” custom_padding=”||||false|false” border_radii=”on|8px|8px|8px|8px” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Cyber Weekend 2022<\/h3>\n

[\/et_pb_text][et_pb_image src=”https:\/\/www.revolutionparts.com\/wp-content\/uploads\/2022-Cyber-Weekend-Stats.png” alt=”year over year cyber weekend stats 2020-2021″ title_text=”2022 Cyber Weekend Stats” align=”center” _builder_version=”4.19.2″ custom_margin=”-10px||||false|false” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][et_pb_text _builder_version=”4.19.2″ text_font=”||||||||” custom_margin=”-8px||||false|false” custom_padding=”||0px|||” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Brand Breakdown<\/b><\/p>\n

Although brands across the board saw an increase in revenue in 2022, these were the top 5 performing brands for Cyber Weekend:<\/span><\/p>\n

[\/et_pb_text][et_pb_text _builder_version=”4.19.2″ header_3_text_align=”center” header_3_text_color=”#db3126″ background_enable_color=”off” width=”90%” max_width=”90%” module_alignment=”center” custom_margin=”31px||8px|||” custom_padding=”||||false|false” border_radii=”on|8px|8px|8px|8px” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Cyber Weekend 2022 Top Selling Brands<\/h3>\n

[\/et_pb_text][et_pb_image src=”https:\/\/www.revolutionparts.com\/wp-content\/uploads\/2022-Cyber-Weekend-Top-Dealers.png” alt=”2021 top revolutionparts brands on cyber weekend” title_text=”2022 Cyber Weekend Top Dealers” align=”center” _builder_version=”4.19.2″ custom_margin=”1px||3px||false|false” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][et_pb_text _builder_version=”4.19.2″ text_font=”||||||||” custom_margin=”57px||||false|false” custom_padding=”||0px|||” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Product Breakdown<\/b><\/p>\n

In 2022, the cost of new and used vehicles soared, resulting in more people holding onto their current vehicles. With the average vehicle on the road nearing 13 years old, it is safe to assume that customers are investing more in their current vehicles by purchasing parts for repairs and maintenance. Here is our product breakdown for Cyber Weekend.<\/span><\/p>\n

[\/et_pb_text][et_pb_text _builder_version=”4.19.2″ header_3_text_align=”center” header_3_text_color=”#db3126″ header_3_font_size=”36px” background_enable_color=”off” width=”90%” max_width=”90%” module_alignment=”center” custom_margin=”31px||8px|||” custom_padding=”||||false|false” border_radii=”on|8px|8px|8px|8px” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Cyber Weekend 2022 GMV by Product Type<\/h3>\n

[\/et_pb_text][et_pb_image src=”https:\/\/www.revolutionparts.com\/wp-content\/uploads\/2022-Black-FridayCyber-Monday-parts-v-accessories.png” title_text=”2022 Black FridayCyber Monday parts v accessories” _builder_version=”4.19.2″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.16″ custom_padding=”16px|0px|1px|0px|false|false” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||” theme_builder_area=”post_content”][et_pb_text _builder_version=”4.19.2″ text_font=”||||||||” ol_line_height=”1.6em” custom_margin=”-1px||” custom_padding=”23px||0px|||” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Top-selling parts:<\/strong><\/p>\n

    \n
  1. Control Module<\/span><\/li>\n
  2. Bumper Cover<\/span><\/li>\n
  3. Wheels<\/span><\/li>\n
  4. Catalytic Converter<\/span><\/li>\n
  5. Intake Manifold<\/span><\/li>\n<\/ol>\n

    [\/et_pb_text][et_pb_text _builder_version=”4.19.2″ text_font=”||||||||” custom_margin=”57px||||false|false” custom_padding=”||0px|||” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

    Source Breakdown<\/b><\/p>\n

    In 2022, mobile sales accounted for a whopping 57.5% of purchases over Cyber Weekend. This is the first Cyber Weekend where mobile orders outpaced desktop orders, displaying the importance of a mobile-friendly experience.<\/span><\/p>\n

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    Cyber Weekend 2022 Sales by Order Source<\/h3>\n

    [\/et_pb_text][et_pb_image src=”https:\/\/www.revolutionparts.com\/wp-content\/uploads\/2022-Cyber-Weekend-Transaction-Devices.png” alt=”2021 cyber monday source breakdown” title_text=”2022 Cyber Weekend Transaction Devices” align=”center” _builder_version=”4.19.2″ width=”80%” max_width=”80%” custom_margin=”-22px||3px||false|false” custom_padding=”18px|||||” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][et_pb_text _builder_version=”4.19.2″ text_font=”||||||||” custom_margin=”31px|||||” custom_padding=”||0px|||” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

    Data shows that a dealer\u2019s web store continues to be the most significant source of revenue year after year. However, marketplaces like eBay and Amazon should not be overlooked. The secret to maximizing revenue is selling on multiple channels.<\/span><\/p>\n

    [\/et_pb_text][et_pb_text _builder_version=”4.19.2″ header_3_text_align=”center” header_3_text_color=”#db3126″ header_3_font_size=”36px” background_enable_color=”off” width=”90%” max_width=”90%” module_alignment=”center” custom_margin=”31px||8px|||” custom_padding=”||||false|false” border_radii=”on|8px|8px|8px|8px” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

    Cyber Weekend 2022 Sales by Channel<\/h3>\n

    [\/et_pb_text][et_pb_image src=”https:\/\/www.revolutionparts.com\/wp-content\/uploads\/2022-Cyber-Weekend-Selling-Channels.png” alt=”2021 top revolutionparts brands on cyber weekend” title_text=”2022 Cyber Weekend Selling Channels” align=”center” _builder_version=”4.19.2″ custom_margin=”1px||3px||false|false” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][et_pb_text _builder_version=”4.19.2″ text_font=”||||||||” custom_margin=”-1px||” custom_padding=”27px||0px|||” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

    Despite the supply chain disruptions of 2022, this year\u2019s Cyber Weekend proves that no challenge is too great for the online parts market. Every year, RevolutionParts dealerships continue to conquer the online automotive parts and accessories market, and there is no sign of them slowing down.<\/span><\/p>\n

    2023 is right around the corner, and if you are not selling online, now is the time to get in on the action!<\/span><\/p>\n

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    2022 proved to be another challenging year for dealers as parts and chip shortages continued to plague the automotive industry.\u00a0However, that did not stop online part sellers from surpassing 2021\u2019s record sales for Cyber Weekend. Once again, parts eCommerce has proven to be an incredibly powerful selling channel for dealers.\u00a0 RevolutionParts dealers generated record-breaking sales […]<\/p>\n","protected":false},"author":1,"featured_media":60730,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","om_disable_all_campaigns":false,"footnotes":""},"categories":[61,21,63],"tags":[125,126,137,161],"class_list":["post-60718","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-auto-industry-trends","category-blog","category-grow-online-part-sales","tag-black-friday","tag-cyber-monday","tag-cyber-weekend","tag-record-sales"],"acf":[],"yoast_head":"\n2022 Cyber Weekend Drives High Parts Revenue - RevolutionParts - Sell Parts and Accessories<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.revolutionparts.com\/blog\/2022-cyber-weekend-drives-high-parts-revenue\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"2022 Cyber Weekend Drives High Parts Revenue - RevolutionParts - Sell Parts and Accessories\" \/>\n<meta property=\"og:description\" content=\"2022 proved to be another challenging year for dealers as parts and chip shortages continued to plague the automotive industry.\u00a0However, that did not stop online part sellers from surpassing 2021\u2019s record sales for Cyber Weekend. 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