{"id":57589,"date":"2021-07-13T20:16:59","date_gmt":"2021-07-13T20:16:59","guid":{"rendered":"https:\/\/www.revolutionparts.com\/?p=57589"},"modified":"2021-11-24T17:29:15","modified_gmt":"2021-11-24T17:29:15","slug":"revolutionparts-releases-report-on-dealership-insights-into-oem-programs","status":"publish","type":"post","link":"https:\/\/www.revolutionparts.com\/press-release\/revolutionparts-releases-report-on-dealership-insights-into-oem-programs\/","title":{"rendered":"RevolutionParts Releases Report on Dealership Insights Into OEM Programs"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;section&#8221; _builder_version=&#8221;3.22&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_row admin_label=&#8221;row&#8221; _builder_version=&#8221;3.25&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.9.7&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<b>PHOENIX, AZ, July 13<\/b><b>, 2021<\/b><span style=\"font-weight: 400;\"> &#8212; Today, RevolutionParts released the <\/span><i><span style=\"font-weight: 400;\">RevolutionParts Dealership Insights on OEM Programs<\/span><\/i><span style=\"font-weight: 400;\">, a report aimed at looking at the effectiveness of OEM software and incentive programs used throughout the dealership. The report is based on the responses from General Managers across 200+ dealerships.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400; color: #db3126;\">\u201cManufacturers are recognizing they need to implement changes to their current programs to keep up with the fast-paced eCommerce environment,\u201d stated Ibrahim Mesbah, RevolutionParts CEO. \u201cThe tools they have now are not always the tools dealers need to succeed and grow their business in today&#8217;s market.\u00a0 We\u2019re trying to understand why that is and how we can help them.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This survey provides insight into the effectiveness of current OEM programs on dealership productivity, revenue, and overall success.\u00a0<\/span><\/p>\n<p><b>Key findings from this survey include:<\/b>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.9.7&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;-13px|||46px|false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">84.51% of dealers use an OEM program in the parts department, more than any other department in the dealership<br \/><\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Only 64% of dealers are satisfied with their OEM programs, with most dealers believing that OEM programs are designed for the good of the manufacturer rather than the good of the dealer. <\/span><\/li>\n<\/ul>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.9.7&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\">Some key takeaways from the report include the following recommendations for manufacturers looking to increase adoption and drive results, including:<\/span><\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.9.7&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;-13px|||46px|false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Select easy-to-use software and digital systems<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Develop better training and communication<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Support improved customer service<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Help to maintain a consistent parts inventory<\/span><\/li>\n<\/ul>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.9.7&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||-13px||false|false&#8221; global_colors_info=&#8221;{}&#8221;]<span style=\"font-weight: 400; color: #db3126;\">\u201cThis report has revealed that although OEMs have begun to make unprecedented investments in software and eCommerce programs on behalf of dealerships, we need to work together to better understand the true drivers of success for dealers and provide them with the best solutions to grow their business,\u201d stated Mesbah.\u00a0<\/span><\/p>\n<p><strong>To download the <i>RevolutionParts Dealership Insights on OEM Programs<\/i>, visit:<\/strong><\/p>\n<p>&nbsp;[\/et_pb_text][et_pb_button button_url=&#8221;https:\/\/start.revolutionparts.com\/dealership-insights-on-oem-programs&#8221; button_text=&#8221;DOWNLOAD DEALERSHIP INSIGHTS ON OEM PROGRAMS&#8221; _builder_version=&#8221;4.9.7&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_button][et_pb_text _builder_version=&#8221;4.14.0&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||||false|false&#8221; custom_padding=&#8221;50px||||false|false&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<p><b>About RevolutionParts<\/b><\/p>\n<p><span style=\"font-weight: 400;\">RevolutionParts accelerates OEM parts and accessories sales for every major automotive brand. The company\u2019s core focus is on delivering an enterprise-ready platform for parts retail and wholesale commerce channels. The RevolutionParts platform powers more than $400M in annual sales and reaches millions of unique buyers globally. For more information, visit <\/span><a href=\"https:\/\/revolutionparts.com\"><span style=\"font-weight: 400;\">revolutionparts.com<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Media Contact:<br \/><\/span><span style=\"font-weight: 400;\">Mike Rich<br \/><\/span><span style=\"font-weight: 400;\">RevolutionParts, Inc.<br \/><\/span><span style=\"font-weight: 400;\">480-809-7415<br \/><\/span><span style=\"font-weight: 400;\">mrich@revolutionparts.com<\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>PHOENIX, AZ, July 13, 2021 &#8212; Today, RevolutionParts released the RevolutionParts Dealership Insights on OEM Programs, a report aimed at looking at the effectiveness of OEM software and incentive programs used throughout the dealership. The report is based on the responses from General Managers across 200+ dealerships.\u00a0 \u201cManufacturers are recognizing they need to implement changes [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","om_disable_all_campaigns":false,"footnotes":""},"categories":[22],"tags":[84,85,87],"class_list":["post-57589","post","type-post","status-publish","format-standard","hentry","category-press-release","tag-ecommerce","tag-oem","tag-parts-program"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>RevolutionParts Releases Report on Dealership Insights Into OEM Programs - RevolutionParts - Sell Parts and Accessories<\/title>\n<meta name=\"description\" content=\"RevolutionParts releases report showing insights into dealerships and how they feel about the current oem programs they use.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.revolutionparts.com\/press-release\/revolutionparts-releases-report-on-dealership-insights-into-oem-programs\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"RevolutionParts Releases Report on Dealership Insights Into OEM Programs - 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