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Having inherited a successful eBay parts store at Curry Acura in Scarsdale, New York a decade ago, Noel Priore has become quite savvy in the ways of selling parts online. Even back then, Noel knew online selling would be the future and he embraced the opportunity full-throttle.<\/p>\n
A relentless determination to provide excellent customer service has made Curry the number one Acura parts and accessories seller on eBay for years. \u201cWe don\u2019t just sit back and wait for the sale,\u201d says Noel about his department\u2019s strategy. \u201cWe try to grab it. We really put in the time and effort to make the machine run by seeing what\u2019s trending, what\u2019s selling, and how we can match a competitor\u2019s price or beat it.\u201d<\/p>\n
Noel partnered with RevolutionParts in 2015 to help expand his eight-man department\u2019s internet presence and increase revenue. With the eBay store already earning customer loyalty and repeat business, RevolutionParts was added to the mix to drive even more exposure and word-of-mouth business for Curry Acura.<\/p>\n
As one of the few parts managers who has been ahead of the technology curve, Noel has seen first-hand the challenges dealers face and the solutions offered by selling online.<\/p>\n
Meeting customer expectations<\/p>\n
Everyone is looking for parts on their devices. \u201cConvenience is everything,\u201d says Noel. \u201cCustomers want to buy online and expect that you\u2019ll be there when they search for parts.\u201d Curry Acura stocks almost every part they list on their online store, which is why they\u2019re so quick with shipping parts the same day they\u2019re ordered.<\/p>\n
The RevolutionParts dashboard feature makes it easy to keep track of reports and make changes instantly, helping Noel provide a better customer experience every time.<\/p>\n
Overcoming pricing stigmas<\/p>\n
Parts sold online are more often than not sold at a markdown. That\u2019s not a problem for Noel, who understands that the volume of parts sold will easily offset the lower price points. \u201cIf you don\u2019t sell online you\u2019re going to get left behind. It\u2019s 2020\u2026who\u2019s not shopping on the internet these days?\u201d<\/p>\n
Noel estimates that selling online through eBay and the RevolutionParts storefront adds $12-15k per month in parts overall gross profit. That\u2019s over six figures each year that wouldn\u2019t be in pocket without an online presence.<\/p>\n
Building a reputation<\/p>\n
Many dealerships and parts departments struggle with customer perception. Selling online has actually helped Curry Acura\u2019s wholesale business, since the outstanding service they provide online has given the department a great local reputation. \u201cWe have a lot of customers who will buy from us online and come into the store to pick up,\u201d Noel says. \u201cA sale is a sale, after all.\u201d<\/p>\n
The same customer service Noel provides is what he loves about RevolutionParts. \u201cNot only is the platform super easy to use, but everyone at Revolution is so friendly and willing to help. I\u2019m never on hold and they always know my name when I call with questions.\u201d<\/p>\n
Parts pros like Noel Priore and the management at Curry Acura understand the power of selling parts online. If you\u2019d like to experience the same results at your parts department, give the experts at RevolutionParts a call today.<\/p>\n","protected":false},"excerpt":{"rendered":"
Noel Priore, Parts Manager at Curry Acura adds $15K a month in gross profit by selling online \u201cWe don\u2019t just sit back and wait for the sale\u2026 We try to grab it.\u201d Having inherited a successful eBay parts store at Curry Acura in Scarsdale, New York a decade ago, Noel Priore has become quite savvy […]<\/p>\n","protected":false},"author":1,"featured_media":51428,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"off","_et_pb_old_content":"","_et_gb_content_width":"","om_disable_all_campaigns":false,"footnotes":""},"categories":[36],"tags":[40,39],"class_list":["post-50250","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case-studies","tag-growth-strategies","tag-selling-online"],"acf":[],"yoast_head":"\n